Department of Economics & Business Management

Research Conducted

UVAS Business School is an epitome of business research. Among the many potentially important areas of research, following priority areas are currently being explored from the domains of Marketing, Human Resource, Finance, Entrepreneurship, and Organizational Behavior.

List of Topics of MPhil Students in Business Management (2015-17)

Title of the Research

Name of Students

Domain

 

 

Impact of corporate social responsibility on the financial performance of corporations: a Pakistani perspective

Naveed Ahmad

Finance

Impact of company’s financial fundamental and macro-economic factors on the stock process of Pakistan

Hafiz Naseer Hamza

Finance

Impact of capital structure and financing on the performance of SMEs: An empirical evidence from Pakistan

Anam Gill

Finance

A comparative analysis of cash conversion cycle management (CCC), relationship with firm performance of listed dairy firms in Pakistan

Saddam Hassan

Finance

Evaluating effectiveness of core banking information system in banking sector of Pakistan

Masroor Hassan

Finance

An empirical study on anti-consumption of halal food in non-Muslims of united states of America

Zohaib Yasin

Marketing

Consumer behavior of non-Muslims towards halal foods –an empirical inquiry of resistance wave in marketing

Sobia Sadiq

Marketing

Perception about quality of frozen food items in the underdeveloped country: A case study

Mohsin Farooq

Marketing

Ethics related to ethnic food and its marketing implications-A meta-analysis

Huma Farooq

Marketing

Exploring service quality of land records management information system (LRMIS): Evidence from land business community of the Punjab

Iftikhar Ahmad

Marketing

Halal food research era meta-analysis

Saira Naeem

Marketing

Theory of planned behavior (TPB)-A met analysis in halal food consumption

Irfan Ishaq

Marketing

Consumer behavior regarding processed meat and its products in Pakistan: A TPB approach

M Jahanzeb Aslam

Marketing

The impact of brand personality, external prestige and reputation on student supportive attitudes towards business school of Pakistan

Danish Khan

Marketing

Impact of social media in the consumer attitudes purchasing halal brand in British Muslims

Ahmed Hassan Khan

Marketing

Exploring the encouraging and discouraging factors affecting work life balance of the women working in banking sector of Pakistan: A comparative study

Aniqa Soban

Human Resource

How transformational leadership influence knowledge sharing process: A mediating role of trust

Ayesha Naeem

Human Resource

A study on acceptance of social networking websites for job searching: A moderating role of Hofstede’s cultural dimensions

Neelam Hanan Mirza

Human Resource

Exploring absorptive capacity in training transfer model in the context of higher education sector in Pakistan

Iqra Nawaz

Human Resource

A qualitative study to explore the antecedents and consequences of bullying in banking sector of Pakistan

Fiza Malik

Human Resource

Impact of organizational justice on organizational citizenship behavior among young doctors of Lahore: A moderating role of trust in employer

Wajiha Mehboob

Organizational Behavior

An empirical investigation of women empowerment through entrepreneurship in Pakistan

Unsa Mushtaq

Entrepreneurship

Exploring the relationship of authentic leadership towards employee knowledge sharing behavior: Evidence from industrial sector of Pakistan

Shahbaz Sharif

Leadership

List of Topics of MPhil Students in Business Management (2016-18)

Title of the Research

Name of Students

Domain

Role of micro finance in livestock development and poverty reduction: An empirical assessment on Punjab.

Muhammad Muneer

Finance

An impact of financial sector development trade openness and institutional quality on economic growth: A comparative analysis of selected developing economies of Asia (Pakistan, India, China)

Abid Shahzad Aslam

Finance

The Behavioral Analysis and financial performance of individual investor of food industry of Pakistan stock market

Wasim Abbas

Finance

Impact of capital structure on financial performance: A study of textile industry of Pakistan.

Hafiz M Sufyan Ansari

Finance

The Role of institutional finance for agricultural growth: An analysis of production of farm and non-farm sector

Inam ul Haq

Finance

Impact of micro finance through livestock on women empowerment.

Hira Ausaf

Finance

An analysis of Banking Sector Efficiency and Productivity of selected SAARC countries: An application of data envelopment analysis

Aamir Shahzad

Finance

To study the impact of attributes of corporate governance on firm performance: Evidence from Pakistan

Niaz Ahmed

Finance

Impact of various factors on behavior of investors: A study of banking sector of Pakistan

Ijaz U Allah

Finance

Analysis of regularity structure deficiency and profitability of Islamic Banks: A comparative study of selected Asian countries

M Naveed ul Hassan

Finance

Changing food consumption behavior under acculturation due to CPEC in fast food restaurants

Iqra Zahid

Marketing

Impact of customer’s ethical perception and word of mouth on willingness to pay premium prices in restaurant industry

Zunaira Ishaq

Marketing

To investigate the effects of gender discrimination on women employee’s performance in fast food industry of Pakistan

Faryal Tariq

Marketing

Exploring non-Muslim perception about Halal foods: A Netnographic approach

Umer Khan

Marketing

To Explore the protection of Halal food products among Chinese is Pakistan

Usman Mehmood

Marketing

The relationship between strategic planning and organizational performance with the moderating effect on employee engagement

Mazhar Ilyas

Marketing

An empirical investigation of sexual harassment on job satisfaction among women: A case study of Pakistani universities

Kainat Zia

Marketing

Thematic analysis of downfall of meat exports of Pakistan: An empirical study

Ahmed Nadeem Ghauri

Human Resource

The impact of cultural diversity on performance of the organization

Abdul Hannan Ahmed

Human Resource

The effect of human resource outsourcing on organizational performance by focusing on culture of organizational expense.

Rao Kashif Ali

Human Resource

How job rotation influences employee’s efficiency and performance corruption in context of public sector of Pakistan

Sadia Rashid

Human Resource